Plastic-Free Brands 

Susanna Cellucci

Susanna CellucciFounder

Published October 27, 2023 Updated August 8, 2026

Plastic Issue  

There are approximately 250 million tons of trash produced in the United States annually.

🙉 More than 85% of plastic waste ends up in landfills, where plastics can take hundreds or thousands of years to decompose.

🙊 Consider the lifespan of these popular plastic products: 🌍
➡️ Plastic Water Bottle: 450 years
➡️ Disposable Diaper: 500 years
➡️ Plastic 6-Pack Collar: 450 Years
➡️ Extruded Polystyrene Foam: over 5,000 years!!

Conventional Packaging

120 billion units of beauty packaging are created annually, and most plastics take 400 years to break down. All those packages put together travel the same distance as it would take to circle the Earth 270 times! By 2050, there will be more plastic in the ocean than fish, plus 18 million acres of forest are lost to the beauty industry annually!

 

It is up to us to pick and reward companies that are taking the extra steps to reduce their carbon footprint, resources, waste, and emissions, and to pack their products in more sustainable and environmentally-friendly packaging! The companies embrace circular sustainability: next-gen sustainable packaging.

​Plastic-free Material

🌿 100% recycled and recyclable: material not designed for only 1-time use. They can be repurposed properly.

🌿 Glass: Upcyclable and recyclable glass containers are an eco-friendly way to store products without toxins

Bamboo: Biodegradable and compostable bamboo is used for cap and tube keys 

🌿 Aluminum Tins: They are recyclable and reusable tins

🌿 Compostable eco-pulp outer packaging: recyclable, compostable, with 90 days made with renewable natural plant fibers: sugarcane bagasse, wood pulp, wheat straw pulp, wastepaper. Manufactured without harmful gases, toxic liquor, or waste residue. Lightweight, strong, flexible, and all-natural.

🌿 PCR aluminum container or tubes: PCR post-consumer recycled aluminum is a strong and resistant material, it can be recycled infinitely. 

​🌿 Bio Resin Tube with PCR Cap: Bio Resin is sustainably produced from sugar cane crops which captures CO2 from the atmosphere vs. traditional petroleum which releases CO2.  It helps reduce greenhouse gases and reduce carbon footprint.  The sugar cane tube is 100 % recyclable and with a PCR resin Cap. My fav brand is Raw Elements

Sugarcane plastic: Miessence

🌿 PIR post-industrial Recycled material: It is material that has been reused within a company’s manufactory process. 

🌿 Labels: compostable and biodegradable labels 

🌿 Mailer bag: compatible and biodegradable with eco peanuts 

🌿 Eco tape:

Plastic-free Brands 

💚 When we analyze a brand, we can scan for many things. It can be their product ingredients, their performance, their sustainability, their respect for us and for nature.
🍃 Eco-friendly, plastic-free packaging is a great way to spot a brand that is doing it right.
We know that not all plastic gets recycled and who wants plastic bottles leaking into our organic products and after use ending up in a landfill anyway?
🐠 Reason to not use plastic packaging:

  • Only 9% of plastic gets recycled

  • 6.4 million tons of plastic are dumped into the ocean

  • It can take 20 to 1000 years for a plastic bag to break up

  • It kills over 1 million seabirds and 100.000 marine creatures every year

  • It may leach toxins into the product it contains, contaminating an otherwise organic formula

✅ The best option is to skip it and choose eco-friendly alternatives. Many eco brands are embracing this plastic-free approach by offering glass and metal containers or refill programs in plant-based bioplastic and paper. We can more comfortably reward them by supporting their products.

🌎 We can all be a part of this amazing eco-friendly movement that is reaching more and more people every day! Here are extra tools: 

 

With an increase in plastic-free product demand, many companies are quickly responding with their plastic-free versions.
While it is great that they are actually polluting less, we also need to check their content. Just because it is plastic-free, it doesn’t mean that it is made with safer ingredients.
❌ It is not enough to be plastic-free while still packing fragrances, colorants, titanium dioxide, unsustainable palm oil (responsible for deforestation and human rights abuse), preservatives, and other pollutants- controversial and harsh ingredients inside their eco-friendly plastic-free packaging!
If you really want to offer a sustainable product, then don’t use the plastic-free trick and start honestly selling a true eco-friendly product inside and out!

The Best Organic Plastic-free Brands